It’s a phenomenon that happens to most people in business for themselves after a few years. When solo-entrepreneurs first get started in marketing their business, they have gusto, they have energy, and many take a no-excuses approach to getting clients. They’re WILLING to do what it takes, and they do it often (most of them).

But after a few years, they begin to rest on their laurels, they get lazy, and after a while, they stop doing what they used to do to get clients. Some stop networking; some stop doing free intro classes, either in person or over the phone; some no longer do as much speaking as they used to. They’ve slowed down their marketing, and then they wonder what’s happened to their pipeline: it’s empty. (more…)

QUOTE: “The torment of precautions often exceeds the dangers to be avoided. It is sometimes better to abandon one’s self to destiny.” – Napoleon Bonaparte

Have you ever felt on the verge of something BIG in your business, that the next level is just within your reach, and at the same time, wondering if you have what it takes to make it happen, if you can actually handle it? There was a point in time when I curiously observed this with colleagues, students and Mastermind Clients of mine.

I had wondered, “Why is everyone around me so afraid of the next level? Why don’t they just reach out for it and make it happen?” Well, after some reflection, it dawned on me that my clients were essentially holding up a mirror for ME, as deep inside I’d been feeling the same fear of leaving my current comfort zone for something much bigger.

You see, things had been going great in this business, and yet, I kept having this nagging feeling that the next BIG level was about to show up (speaking now, from hindsight, it was right smack in front of me. Duh.) And at the same time, it seemed I was being asked by the Universe to really STEP UP my personal growth. “Healer, heal thyself”. I saw how, to teach others about this ‘Marketing and Mindset’ stuff on a GRAND scale, I had to surrender even more to what was possible for me. You’d think this would have been easy, but somehow, for both my clients AND for me, it was still a challenge. (more…)