In sifting through emails from a R&D survey I launched a couple of years ago, I read the responses, and honestly, I wanted to cry. Don’t get me wrong. It’s not that I haven’t been aware that most solopreneurs have very low expectations of what could be made in self-employment (I’ve been at this for almost 10 years after all!), but I just didn’t know how LOW. Until I got the responses to the following question: “What is the most amount of mo-ney you see yourself making as a self-employed person?” Not just this year, but EVER.
Close to 200 solopreneurs (mostly female) wrote in and shared with me their “Most-I’ll-ever-make-in-a-year” numbers. What shocked me was that the number itself was really LOW and the majority of people wrote in numbers within a short range: between $50,000 and $75,000. Sure, a couple of them wrote in $150,000, but even THAT seemed like a far cry from what I *know* is possible, when you shift the way you work, get good marketing in place, create systems for everything, outsource, and set up leveraged and passive streams of in-come.
