Sometimes you get to the point where you have started putting things in place, but you still need more clients. If money is tight and you feel panicked, I know how hard that can be. I’ve been there too. Let me share what I did to pull myself out of the panic and get my income flowing in a positive direction.

Money is energy
First, let me give you a little theoretical background. Money is energy and is all around us. If you understand what money is, it’s just a manifestation. (Click here to tweet this.)

At the molecular level, everything in life– including your desk, your watch, and money–is all simple energy. Actually, money is one of the easiest things to manifest in your life because there are so many ways it can show up.

Here are four ways to get more money flowing:

1. Say “yes to opportunities. Most people who don’t have money, don’t ask for it. Often people expect the Universe to deliver money in the form of a check into your mailbox. The Universe always delivers, but it doesn’t happen that way, at least not for me. But money does show up in the form of opportunity. For you it could be an opportunity to sign on a new client, for a speaking gig, or for a temp job.

Don’t keep yourself from attracting money by not saying ”Yes.” when these opportunities show up. Beliefs, excuses and fears get in the way and keep people from receiving. So start saying “Yes”.

2. Positive expectations. Come from a place of positive expectation and faith. So when you ask, the Universe delivers – it is always given. Start to simply expect it.

3. Help your mind seek a solution. At the Mindset Retreat, when people say, “Oh I can’t afford that”, I ask them to flip it around to ask instead, “How can I afford that?” The first is a statement that prevents you from even looking for opportunities. In contrast, the second sentence is a question directing your mind to look for a solution. This question leaves the door open. See the difference?

4. Fifty ways to make money now. Ask yourself, “How can I bring money into my life now?” That helps your mind keep going until it finds a solution. Take out a sheet of paper and make a list of 50 ways you can make additional money right now. It could be simple stuff like babysitting, yard work, pet sitting, or even getting a part time job. Maybe you could run a teleclass or write and sell an ebook.

The chance to make money is all around you. Do whatever it takes as long as you stay in integrity.

Your Client Attraction Assignment

How will you help your mind stay open to money-making opportunities? Where can you put your ego aside and do whatever it takes to make the money you need right now?

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.

[youtube width=”600″ height=”352″]http://youtu.be/BfjQE7ncNRc?hd=1[/youtube]

One of the questions that I get a lot now, which I didn’t get 10 years ago is, “How do you manage all of your social media activity?” Ten years ago we didn’t have social media but now you’ve got your Facebook profile and fan page, you’ve got Twitter, LinkedIn and Google Plus and the list goes on. So, how do you make sense of it all and how do you set it up so that it doesn’t totally consume your time because remember, you should be doing many different things to attract more clients. (Click here to tweet this.)

One of the things that I say to people all the time is, “Facebook is not a marketing plan.” I know that the online marketers are probably going crazy right now saying, “Yes Fabienne, you can get clients from Facebook.” Yes, of course you can. In fact, I get yummy clients from Facebook myself. I also get yummy clients from twitter too; however, too many people spend all of their time on one of these vehicles and forget all about the other things you could be doing to accelerate your client attraction.

Facebook and social media should be one slice of your entire marketing pie. And how do you make sure that you don’t have all your time sucked into social media? Let me share with you how I do it. I have three levels of activity on social media.

The first level is very simple. It’s completely out of my hands. In fact, it’s out of anybody’s hands. It’s the automatic updates that happen without a person touching it (or very minimally). What I mean by that is for example, when we post something to the blog it automatically through the wonders of technology, gets posted on Facebook and twitter and on all of these other platforms. It gets set up and is completely automated by your virtual assistant or your web person, or another member of your team.

Level two involves taking content that I’ve already created or posts that I’ve already written or pictures or testimonials and having somebody else upload those and schedule them. This takes another person, perhaps a social media manager to pre-schedule these posts ahead of time using HootSuite or something like that or grabbing content that you’ve already written and putting it up. So, Level One is automated and Level Two is ‘done for you.’

The third level is you, done by you. This level is really important and it’s where people can tell that you’ve actually written this yourself. It could be a status update or a picture. It could be something that you’re doing on a weekend. It could be something that you have on your desk, a book that you’re reading, commenting, but the idea is that you allow people into your life. Now, we’re not talking about your private life, but you can let them into your personal life just a little bit.

What’s good about Level 3 is that it furthers that Know-Like-Trust Factor massively because remember, people don’t hire you if they don’t know you, they don’t like you or they don’t trust you. When you share a little bit of your life, they will. That’s what happens. You also want to be responding to other posts and to others’ comments as well, as yourself.

Have you ever followed someone who only posts “promote-y” type things over and over again? Don’t you get really turned off? Here’s the key. You have to have a mix of the types of statuses that you put up there, so it could be a work thing or it could be re-tweeting or reposting an interesting article. It could be a quote that you’ve gotten from a book or a famous author. It could be your own musings, your own reflections on life and observations. It could be something funny. It could be something personal. It could be something tender and eliciting lots of yummy comments.

The idea is that you do a mix of these things. You entertain and you observe and you share something that you’ve found and you share something personal about yourself. When you do this, you create this three-dimensional person instead of just being somebody who just promotes a lot of things, which can be a really big turnoff.

Here’s what I believe. There’s just too much slick out there. Do you know what I mean? Everyone’s just so perfect on the outside. If you add a little bit of yourself, a little bit of grit to the slick, then you become a more real person that can be known, liked and trusted. Do you see what I’m saying? If you’re not following me yet on social media go to Facebook and search for Fabienne, go to twitter @Fabienne and start seeing the variety of different things that I use. You’ll see some automated posts like blog posts and then you’ll see some things my team posts like video testimonials but you’ll also see some things that I put out there, including some really personal stuff.

Your Client Attraction Assignment

Really look at how you can manage your social media activity so that it doesn’t run you. Instead, you run it. That’ll give you a lot of freedom so that you can still have a big presence on social media, but you don’t have to have all of your time taken by it. I check in about three or four times a day for about five to eight minutes each time, but I know people who spend hours and hours and hours on it. Don’t let that be you. You can be really effective without all of your time being spent on it.

See all the classes here.

Finding good Joint Venture partners can have a huge impact on your business. (Click here to tweet this.)

There is so much opportunity when people come together to serve the same group of clients. This may be entirely new territory for you making you wonder how to get started. What should you say? What is the first step?

I know this can feel awkward and you may not know how things should go. If you are in the dark about what to do when people say “Call me”, let me give you a simple process to get you started in the right direction.

1. Everything starts with a conversation. Don’t expect to know exactly what you’ll do together immediately because this is like a discovery session where you are getting to know each other. For me, I don’t always come up with the idea on my own before the call.

2. When you get a potential partner on the phone, your first priority is to simply learn about their business. Get to know more about who they serve. Discover if this is the same group you work with.

3. Next, focus on what their clients would do anything and pay anything to have. What are they hungry for? Is this something that lines up well with the services you offer?

4. Ask a lot of questions to find out your potential partners’ goals and needs. You are looking for how you can help each other.

5. After talking for a while, the ideas will start to flow. You want to create a program or offer together so that it serves their clients and builds your database.

6. Once you have the idea, map out a plan to implement the concept while still on the phone. Talk about timing, pricing, commission and who is responsible for what piece of the program. Then you’ll both know what your next steps are, averting any future awkwardness. Set a date for your next call to check in and work out additional details.

7. Follow up quickly with an email that reviews what you accomplished during your call. Spell out the decisions you made, responsibilities, agreements, and next steps.

Your Client Attraction Assignment
Have you tried a JV partnership yet? To start, make a list of possible partners. What types of businesses serve a similar group of ideal clients? Who do you know that might be a good partner?

If you have a particular type of service professional in mind, search the web to make a list of potential partners. Or ask your own contacts if they know anyone. Then start connecting one at a time to see what you can come up with. Give yourself permission to learn and grow with each conversation.

 

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.

Do you have fears that are holding you back? Every entrepreneur experiences this at some point so there is nothing wrong with you if you encounter fear about your work and growing your business. (Click here to tweet this.)

But there are things you can do to help dissolve these fears so you can feel good about what you are doing. Here’s what I recommend to my clients.

Step 1. Write down your fears.
Be really honest with yourself. Take out paper and actually write down your fears about growing your business. Is it the fear of criticism, the fear of success, or the fear of failure? Or things like “I’m not smart enough.” Or I’m not good enough.” Or “I’m not experienced enough?” Be a hard grader so that you get the fears out.

Step 2. Write down your beliefs.
On a separate piece of paper, write down all your beliefs about being successful, worthy, and deserving. Your complete honesty here is very important too. You might write things like, “if I become successful, I’ll become greedy.” Or if I do this my family will criticize me.” Or whatever comes up for you.

Step 3. Determine if your fears are valid.
Next, review each fear to see if it is truly valid. Ask yourself if it would really kill you. In other words, if this happened to you, would it annihilate you? Then see what makes you laugh.

You will start to see these fears are unrealistic and how they are often extreme. If these fears did play out, they would not kill you, but they feel as if they would.

The truth is you know down deep that you can do the work. You are good enough and smart enough. And you know that you deserve it.

Yet, there is a layer of self-doubt and the gremlins and monkey mind are getting in the way. It’s all based on the ego which uses fear to keep you in the status quo. But if you think about it, if you were to do whatever it is, would you die? No, it would just feel uncomfortable. When you laugh at these fears a couple of times, it helps you to realize how the fears are not valid.

Step 4. Determine if your beliefs are valid.
Now look at each belief and ask about its validity too. Again see what makes you laugh.

Essentially what you are doing in this exercise is dissolving your fears because they are not based in reality. It’s just your ego keeping you in the status quo.

Your Client Attraction Assignment
What fears keep you in the status quo? Take time this week to look at your fears and beliefs. If you are diligent about this exercise, you can to get it done in about an hour. It’s time to free yourself up and move forward. Trust me, you know you deserve it.

 

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.

When you start working on your branding, one of the first things you need to determine is your USP (Unique Selling Proposition). In the Client Attraction Home Study System there is a section on fact-finding to help you figure this out. You want to know what your clients like about the experience of working with you. What results have they gotten? What did they like most? What makes the biggest difference for them?

Make sure you don’t ask clients what they like about you. It’s never about you. It’s always about the experience they receive from you. (Click here to tweet this.)

There are a number of ways to gather this information about your business. You could:
1. Schedule appointments for a phone conversation with select clients
2. Ask them to fill out a questionnaire while they are at your place of business. But don’t let them take it home because they probably never will complete it or send it back
3. Invite a group to lunch, your treat,  and have an open discussion
4. Send a link to an online survey. This works best for a more conservative business versus a touchy-feely business. It would be too cold for a warmer type of business

Some people tend to make things complicated which can prevent you from doing this work. You don’t need to hire a research firm or do a focus group so someone else is asking the questions. That’s good when you have a multi-million dollar business, but for most entrepreneurs, feel free to do this fact finding yourself. Simply ask your clients.

Naturally you’ll want to choose your best clients who are making progress and getting a lot out of your work together. You can learn a lot about what you are doing well and even discover opportunities for your next step. You may be surprised by the information you collect and this process can be eye-opening. It can also bring items to your attention that need improvement which is a good thing – knowing what you need to do is so much better than being in the dark.

Once you figure out your USP, establishing your brand will become so much simpler. You’ll know the type of people you serve best, what their issues and needs are and how to give them what they want. All of that will make your marketing efforts easier.

Your Client Attraction Assignment
Have you determined your unique selling proposition? It’s not only a smart thing to do at the start of your business, but also as your business grows and evolves. Staying in touch with your clients or customers is a smart business move at any point to be sure you are providing the best service possible.

 

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.

[youtube width=”600″ height=”352″]http://youtu.be/D0pUsEq-Nhs?hd=1[/youtube]

My topic for today is about something that most people who teach marketing and client attraction don’t ever speak about. It is about getting your spouse on board to believe in you. I work with hundreds and hundreds of entrepreneurs. Most of them are women in my Client Attraction Winners Academy. Invariably throughout the course of the year or just as someone is wanting to work with me they’ll express, “I really want to do this, but I wonder if my husband or my spouse or my partner will let me.”

I always find that fascinating—the  “let me” part. Now, for you it could be your family or business partner who isn’t “letting you”. I’m always fascinated by that and say, “Well, this is your business. Why are you letting other people make decisions?” But, I also see it from the spouse’s point of view because often entrepreneurs are married to non-entrepreneurs and I don’t just mean that “they have a job and you have a business.”
(Click here to tweet this.)

There’s more to it because it’s also in the wiring. As an entrepreneur you are somebody who begins things. Entrepreneur comes from the French word entreprendre, which means to start things, to begin something brand new. You’re an entrepreneur, while others are follow-through people, who like to do things in a different way. Usually, the entrepreneur is wired in a different way than their spouse. There are plenty of assessment tests that show that.

In a relationship, sometimes the spouse is the person who is more calculated and less of a risk taker. So anything that you do in your business is looked at as new and might be judged by your partner as, “Oh, no.  Here she/he goes again, starting something new. Why can’t you do something safe?”  Well, we as entrepreneurs are natural risk takers. It could be calculated risks, but we’re still taking risks. It’s all in the wiring.

If you want to get your partner or spouse to believe in you, there are a few things that I recommend:

1. Involve them in your learning. If you are learning how to get more clients, involve your spouse or your partner in the learning with you. If you’re learning from me, watch these videos together. Again, if you’re learning from me and if you’ve invested in one of my programs then go through the program with them. If a live meeting or if there’s a live component, it’s especially important that you do whatever you can to involve your spouse.

Many years ago I would say to my husband, Derek, “I don’t understand why you don’t pay attention? You don’t really put a lot of effort into finding out more about my business.” He was supportive in all of the right ways. He just didn’t really have any interest. I’d say, “I need you to know about my business.” His response was, “I don’t feel like I need to tell you about fixed income technology and what I do at work at the end of each day.” I always responded that it’s different because when it’s your own business it’s like a part of you. It’s like a limb or a child.

But, the minute that I involved Derek in the learning by taking him to a marketing seminar and then a mindset seminar he became very, very involved.

2. Show your spouse or partner how hard you are working at implementing what you’re learning. Your partner probably wonders if this is just another thing that you’re into, “Oh, here you go again.”  So, if you attend a seminar, make sure that you implement everything and share how you’re doing this with them.

If you are learning from a mentor or coach like my clients work with me, show your partner how much you’ve implemented because obviously you don’t get results from things you don’t implement.  They want to see the return on investment, so show them that!  Show them that the proof is in the pudding. Show them the money because if they see that they can be more supportive of you.

3. Reassure them. They might not be supportive because they feel threatened a little bit. Maybe they’re threatened that you have this great business and you’re getting such satisfaction and meaning and fulfillment out of it.  They could also feel threatened that you will move on.  Once you get famous in your business there may be this subconscious, underlying thought that says, “Oh, what if he or she gets so successful that they’ll leave me behind.” I know this is something that most people don’t talk about, but we see it on a daily basis and I’ve experienced it myself.

Your Client Attraction Assignment

If you do all of these things—you reassure your partner that you’re staying there and you’re getting great results and you’re getting a return on investment and you involve them, you will begin as I did, to get above and beyond the support that you’ve been getting so far in your business. Try it.  It really works.

We’ve done this with hundreds of clients at this point.  Sometimes the spouse or the partner quits their job like mine did and comes full time into the business.  This may not be what you’re looking for, but sometimes it happens too. Good luck!

[youtube width=”600″ height=”352″]http://youtu.be/WMUVNq78BV8?hd=1[/youtube]

Charles Ogwyn of MyInternetMarketingPartner.com shares his experience as a Gold Mastermind client in the Client Attraction Winners Academy.

“A year ago I had a nice corporate job that was extremely stressful. But, it wasn’t what I wanted and I needed a way out. The prospect of starting a business from scratch and at the same time having the responsibility of a wife and children to provide for – it was totally overwhelming. I didn’t know exactly where to go forward.

Well, here I am a year later from having quit my corporate job – and I just finished my biggest week ever in my business. The whole experience of entrepreneurial freedom has been life changing. I love being able to see my girls and have breakfast, lunch and dinner with them. Clients send me testimonials that touch me deeply when I hear the impact my contribution has made in their lives.

The Gold Mastermind helped me implement and the accountability is absolutely crucial for keeping me moving forward. The program propels me to implement and move forward faster.

Looking back, I had all the cliché reasons not to join, “I can’t afford this. People will think I’m crazy.” After meeting Fabienne at my first meeting I was absolutely 100% convinced that she is authentic, the real deal. I’m so glad that I stepped out of my own way to join.”

If you are just starting your practice, you may feel like you are stuck in a vortex of confusion about your marketing and what comes first. For example, so many clients have asked me, “How can I get out there when I don’t have my website yet? Not having a finished website can keep people from establishing a brand, getting a logo designed, printing up business cards, and more. When everything hinges on a completed and working website, it seems like nothing else can move forward.

But, this is a big fallacy for people and I say this lovingly – it is total nonsense.

“Here is the truth – a website by itself doesn’t fill a business.” (Click here to tweet this.)

As I have said many times, in the beginning there are only three things you need for Client Attraction:
1. Network to meet lots of people
2. Speak to build awareness of what you do and give people a taste of your expertise
3. Have a “stay-in-touch” marketing vehicle like the warm letter or an ezine

Notice I did not say “website” as one of these three essential marketing elements. Most people hide behind a website instead of getting out there to meet people and add value. At the start of things you don’t even need the ezine. You can hold off a bit while you start building your list.

While a website is a crucial marketing vehicle today, you don’t need that to start. So, don’t allow this to be your excuse not to get out there.

To start, you can print a simple business card. Then focus on networking and speaking, so you can set up those important “get acquainted” calls to close new clients. Then as your practice begins to fill, you can work on your branding which will be used for designing your logo, your website, your business card, and other printed materials.

Business cards are inexpensive so don’t worry about having to reprint them. If you do the networking correctly, you’ll need to reprint them anyway. Branding and websites both continue to evolve as your business grows and matures. This is to be expected and a normal part of the business cycle. I’ve changed my business name and branding several times over the past 12 years.

So, no more procrastinating with client attraction because of your website’s status. Get out and meet some new people and build your practice today.

Your Client Attraction Assignment
Do you know what networking events are in your area? Check out the business section of your local paper and search the web as well. Make a list of everything that is available and seems like a good fit for you. Then pick the ones you want to attend first and mark them in your calendar. Be sure to practice your elevator pitch before attending and you will be on your way to attracting clients!

 

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.

Do you have a lot on your plate? Who doesn’t, right? When you have a huge list of things to get done, it can sometimes feel like you’re not making any progress. This might cause you to feel like a failure which results in beating yourself up. That’s not very productive is it?

As an active entrepreneur, you may in fact be getting a heck of a lot more done than most other business owners. However, some goals take time to complete and while in the middle, it seems like nothing is happening. I totally understand how you could feel this way and I have felt this way myself. That’s why I know these feelings are often inaccurate.

Here’s what I have done to stay positive as I’ve been building my own practice. I keep a composition notebook open on my desk all the time. At the beginning of every business day, I write the date, and then I make five numbered bullet points with space in between them for writing.

As the day progresses, I ask myself, “What did I get done today?” If I can’t think of something by the end of the day to fill out all five, I’ll even put “I flossed my teeth.” “I drank lots of water today.” “I got a new client today.” Or, “I wrote a blog post today.”

Keeping track of all the things that you did during the day will give you lots of confidence. (Click here to tweet this.) And it will help you see that you are in fact making progress on your goals. This concrete evidence will make such a difference in how you feel.

By focusing on what you are doing as opposed to focusing on what you didn’t do, you’ll be able to maintain a more upbeat and positive attitude. You know what I say – mindset is 90% of your success!

Your Client Attraction Assignment
If you find yourself wondering what you did all day or feeling like you aren’t making any progress towards achieving your goals, start a notebook and keep track of your daily accomplishments. Then you can look back and see all the great things you really have done to feel good about yourself.

 

Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at TheClientAttractionSystem.com.