June 2009 - Small Business Coach, Women Business Coaching - Client Attraction

“Sometimes, a prospect needs some time to make a decision on whether or when they’d like to start working with you. What I’ve noticed over the years is that when this happens, most always, the sale never happens, probably because life gets in the way and what’s out of sight is out of mind. If prospects don’t bite on the ‘sales’ call, schedule a 5 minute “check-in” call with them to follow up with each other without having to play phone tag or have to follow up with one another.”

When I was first starting out trying to close the sale as an solo-entrepreneur, I would offer only one rate and the offer was basically “this is what I charge, take it or leave it.” So people would either take it or leave it.

Then I realized that clients work in a different way. Many people like options (I do too). They don’t want to be “forced” into taking something that doesn’t suit them. They want the option of small, medium or large.

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“To reach that next bigger level of greatness (and professional success), you MUST be willing to step outside of your comfort zone and be willing to make the changes that seem to threaten your ‘safe’ way of being, knowing that you are always safe anyway. There is no other way.”

One of the best things to do to quickly establish credibility, get massive exposure, and attract new clients, is speaking. Hands down. Whether you organize your own seminars on a regular basis to continually fill the pipeline (the way I did for years), or get booked for talks to “pre-formed” groups like associations, it works like a charm-provided you give very good info.

If you deliver the talk properly, there’s always a group of people at the end of your talk who rush up to the podium to chat with you. Some will tell you how much they enjoyed the talk, some will be e-zine readers who’ve wanted to meet you for years, some will want free advice or to “pick your brain.” But, there’s one question you’ll almost always get and it comes in two parts. The first part’s the good part; “I’m interested in working with you.” The second one is the tricky part; “What do you charge?”

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Join Fabienne Fredrickson for one of the most
important FREE teleseminars you’ll attend this year:
Wednesday, July 1st, 2009, 8 pm Eastern

“The Client Attraction Shortcut: What It REALLY Takes To Be A Winner In Your Solo-Business And Make More Than You’ve Made In The Next 12 Months Than in The Last 12 Years COMBINED”

Dear Solo-entrepreneur,

Do you ever wonder what makes SOME people succeed, wildly succeed, while others are just scraping by, trying to make 5-figures or barely break 6-figures?

If you really want to know what’s going to get you from where you are in your business now to a TOTALLY different level, here’s the secret…

The secret is actually a COMBINATION of several key techniques (like a combination lock) that, when applied in a particular order, create phenomenal results in your business AND in what you make. In fact, these techniques can help you make more in the next 12 months than you’ve made in the last 12 years COMBINED.

And I’m ready to reveal it ALL to you, step-by-step, without holding anything back, on a FREE Teleseminar happening Wednesday, July 1st. Sign up NOW at www.clientattraction.com/winner

“I used to think that attracting clients was 100% about fancy marketing. I was wrong. The longer I run a successful business and the longer I work on my own spiritual and personal growth, the more I’ve gotten clear that attracting clients is more like a pie with different slices. Marketing is certainly one of those slices, and a very important one. Another VERY important slice of the pie is having a healthy Mindset. I assure you that you CANNOT have a very successful business with a VERY gunky mindset. So, our job together is to create compelling marketing and then clean up that mindset. Otherwise, you’ll market til you’re blue in the face and see few results.”

“Quote: Invest three percent of your income in yourself (self-development) in order to guarantee your future.”- Brian Tracy

Sometimes, the signs that it’s time to invest in taking your business to go to the next BIG level show up without notice. Take this past summer, for example. The second call of my Preview Teleseminar Series for my workshop was scheduled and I was set to interview two inspiring and motivating solopreneurs on how they use the Client Attraction systems daily to make well into the 6-figures. We had close to a thousand entrepreneurs registered for the call and I was excited to host it.

Then, the unthinkable happened. As instructed, hundreds of people starting showing up 10 minutes early to make sure they would make it onto the line before it was maxed out. As I was greeting them, I kept asking if my two featured guests were on the line. My heart kept sinking further and further into my stomach as I realized neither of them could actually get on the line as moderators.

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Have you ever been stopped in your marketing tracks because of procrastination and didn’t know where it was coming from? This happened a few times with some of my private clients recently, and we noticed that every time, it wasn’t really procrastination, it was a fear of some sort that was holding them back.

Perhaps you’ve experienced it too? The fear of reaching out to people, fear of failure, fear of success, fear of not doing something right, and the kicker, fear of REJECTION? I don’t think I know anyone who’s not experienced some form of fear of rejection when marketing themselves. I think it’s innate for many of us. Problem is, it holds us back from doing what it takes to get clients. And it’s got to stop.
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